Coupons 202: B1G1 Sales & Coupon

by Beth Montgomery on January 11, 2009 · 3 comments

in Coupons & Rebates

B1G1 deals can often confuse newbies to world of coupons, so let me give you a little rundown of how it works.

If a store is having a sale, in which an item is B1G1 (or Buy 1, Get 1), how do you stack coupons to get your price down even more?

First, you can use 1 manufacturer coupon and 1 store coupon per item purchased, even for the item you are receiving free. So if you are buying 2 items, you can use 2 manufacturer coupons and 2 store coupons on top of the B1G1 sale. Remember if your coupon is $$/2, then that counts for both items, so you can only use one coupon. If you have a B1G1 coupon, it can be stacked with the B1G1 sale and get you get both items completely free! You will have to pay tax, if applicable.

Even if there isn’t a B1G1 sale, the coupons will still work the same!

How about an example?

Scenario (from old CVS ad):
1 L’Oreal Lip Gloss $8.99
1 L’Oreal True Match Powder $10.99

Use $2/1 L’Oreal Lip Product (RP 01/04/09)
Use $2/1 L’Oreal True Match Product (RP 01/04/09)
Use $3/$10 CVS Coupon (CRT)

Subtract B1G1 Sale -$8.99
Final OOP (before taxes): $3.99

Scenario (from old Walgreens ad):
1 L’Oreal Shampoo $4.99
1 L’Oreal Conditioner $4.99

Use B1G1 L’Oreal Hair Product Coupon (from old insert) (worth $4.99)

Subtract B1G1 Sale -$4.99
Final OOP (before taxes): $0

Keep in mind , at some stores B1G1 actually mean 50% off, like at Kroger. Check the 101′s for each grocery store to find out how B1G1 sales work at that particular store.

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1 Anonymous January 11, 2009 at 12:56 PM

Oh wow. Thanks. I didn’t realize I could use so many coupons. I guess I should step it up!

2 Anonymous August 18, 2009 at 1:30 PM

Hi, enjoyed your website. FYI, apparently Kroger won't let people do this anymore. :(
"First, you can use 1 manufacturer coupon and 1 store coupon per item purchased, even for the item you are receiving free."

3 IN Good "Cents" August 18, 2009 at 1:59 PM

Currently, Kroger's national coupon policy is that you can use a Kroger store coupon with a manufacturer coupon. However, Kroger coupons are rare and are typically only mailed to VIP customer. e-coupons from sites like Cellfire are advertised on, but they are manufacturer coupons.

You may have had a cashier or manager who just didn't understand the national policy. That happens in some areas.

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